87% more repair*, 55% less breakage*, 2x stronger* hair after one use.
87% more repair*, 55% less breakage*, 2x stronger* hair after one use.
innovative bond cure technology - packed with bond cure technology, this shampoo targets the most abundant bonds in your hair, which break the most frequently during daily wear and tear.
plant butters + vegan proteins - formulated with both plant butters + vegan proteins, the kure is rich in nutrients like omega fatty acids, vitamins, and minerals can provide keratin-like benefits from a plant source.