Living Proof LIVING PROOF FULL SHAMPOO 236ML

When hair falls flat, you feel flat – which is why the brains and beauty experts behind Living Proof’s Full Shampoo, strove tirelessly to develop new and innovative technology, to create body and volume that lasts! Powdered by the brand's patented Healthy Hair Molecule (OFPMA), this must-have body-builder helps cleanse delicate hair types, whilst repelling dirt and oil to ensure your hair is not weighed down, promoting natural-looking fullness without any stiffness or restrictive weight. Painstakingly developed with never-before-used hair care ingredients and technologies – and without parabens, sulphates or silicones – Living Proof abandoned the usual shampoo ‘recipe’, choosing instead to approach aesthetics from pharmaceutical, medical and biotech perspectives – with consistent advice and consultation from some of the world’s greatest stylists and industry veterans. The outcome? The happy fact that A-List-worthy hair now comes in bottles.