BOLD UNIQ BoldPlex 4 Bond Strengthening Protein Shampoo for Dry Damaged hair - Hydrating Formula for Curly, Dry, Colored, Frizzy, Broken or Bleached Hair Types. Cruelty-free & Vegan

About BoldPlex Bond Strengthening Shampoo

This revolutionary, bond-building shampoo gives you hydrated, soft, silky hair. Sounds good, right? Well, get ready, because this miraculous bond-building wonder shampoo cleanses and repairs your hair using some of the most advanced hair care technology.

Better yet, it’s completely free from parabens and sulfates. It's also PETA approved, cruelty-free and 100% vegan. We put our hair through a lot: coloring, drying, straightening, curling, products and chemicals.

They all take their toll. BoldPlex Bond Strengthening Shampoo 4's scientifically developed complex of miracle ingredients (they're pretty cool) can handle everything you throw at them. If you've noticed your hair becoming brittle or dry, BoldPlex Bond Strengthening Shampoo 4 will seek out those broken bonds and rehabilitate them to their former glory, leaving hair replenished and silky. It helps maintain color between salon visits too!

How to use: Use every time you wash your hair. Work into a rich lather and rinse. If you are lucky enough to have it, follow up with BoldPlex Bond Strengthening Conditioner 5 - but don't fret, your regular conditioner will work too. For the ultimate hair revolution, discover the full BoldPlex regime: start with BoldPlex Bond Restore Treatment 3, follow with BoldPlex Bond Strengthening Shampoo 4, then finish with BoldPlex Bond Strengthening Conditioner 5 to enjoy soft, shiny, restored hair.

• How does it work: Our scientifically innovative bond-building technology works on a molecular level to repair hair proteins — carefully cleansing your hair, whilst strengthening and reinforcing dry and damaged follicles.
• Maximum Hair Health: Gently cleanses and clarifies stressed out locks, allowing the active ingredients to penetrate and boost hair that has been previously damaged by styling, coloring, chemical treatments & over-processing.
• Everyday Protection: A daily revitalising shampoo, that will cleanse and strengthen bonds between salon visits and styling, so you can hold onto your favourite shade and style without the fear of damaging your hair beyond repair.
• For all hair types: This powerful shampoo is great for curly, dry, colored, frizzy, broken and bleached hair types.