[COLOR BRIGHTENING] Luseta Purple Shampoo and Conditioner is specially made for blonde & gray hair with richness and neutral formula, [CLEAN AND REPAIR] Shampoo gently cleans hair, eliminates brassy and yellow tones in blondes and repairs split ends, [PROTECT HAIR] Conditioner helps promote glossiness and protect hair from heat or natural environmental damages, [SAFE PRODUCTS] Free of Sulfate, Paraben and Gluten; PH balance: shampoo pH 5.5 - 6.5, conditioner pH 4.5 - 5.5, [COLOR SAFE] Salon quality shampoo & conditioner safe on color treated hair