For anyone that wants to enhance and illuminate their color. Glossify Customizable Color Gloss from Schwarzkopf delivers a professional-quality Gloss at-home. Craft your beauty with Glossify - a demi-permanent Gloss that provides shimmering shine and gives you up to 2X conditioning when used with Glossify conditioner on damaged hair. Apply to wet hair for sheer color results. This product is ammonia-free.