HYDRATING LIPSTICK: Our Clay Nubian Earth Matte Lipstick features a creamy, soft matte texture and a baked terra cotta nude color that leaves your lips hydrated and nourished. This hydrating lipstick will give you moisturized lips with a richly pigmented color and a creamy matte finish. The ultra-pigmented lipstick pairs well with our lip liners and lip glosses and may be worn alone or with other lip products., HIGHLY PIGMENTED FORMULA: Our hydrating and long-lasting lipstick has an ultra-pigmented formula to give you vibrant, beautiful lips that last all day long. This matte lipstick glides on smoothly and does not leave a sticky residue on the lips, which creates a matte look that isn't drying. It also won't feel heavy or uncomfortable on the lips., HOW TO APPLY: To ensure a smooth application, exfoliate your lips beforehand if they are dry or chapped. Begin by using a lip pencil to outline your bare lips. Apply lipstick from the middle of your lips outwards, covering your lips. To add drama, overlay a different lipstick hue or a lip gloss. You can easily remove the lip gloss with wet wipes or a makeup remover., GIFT IDEA: Our hydrating lipstick is for people of all skill levels, including professional makeup artists, beginners, and everyday makeup wearers. This long-lasting lipstick will complement any skin tone while providing the lips with color and hydration. This lipstick is a great gift for anyone who appreciates beauty, makeup, and cosmetics., ABOUT US: Juvia's Place is a black-owned cosmetics company specializing in rich, colorful, and highly pigmented cosmetics. Chichi Eburu, our founder, designed a makeup collection for the eyes, lips, and face to proudly celebrate the African expression of beauty and honor the African origin of beauty.